Because of its properties and effects, marijuana has been effectively used to treat insomnia, anxiety, depression, rheumatism, gastrointestinal dysfunctions, ulcers, cancer, epilepsy, bronchitis, and asthma.  Here’s more:


1. Cancer.  For years (probably decades!) the opponents of legalizing marijuana—the “anti-dopers”—have claimed that smoking pot causes lung cancer.  After all, you’re inhaling smoke, just like you do with cigarettes.  That’s just wrong!  Researchers at the American Association for Cancer Research have found that smoking marijuana actually works to slow down tumor growth in the lungs, breasts, and brain!


2. Seizures.  Marijuana is a muscle relaxant.  It has antispasmodic qualities that are effective in treating seizures.  Indeed, there are documented cases of sufferers who are seizure-free only because of marijuana!


3. Migraines.  Since the medical use marijuana was legalized in California, doctors report that they have successfully treated 300,000 migraine sufferers that conventional medicine couldn’t help—all because of marijuana use! 


4. Glaucoma.  The best-documented use of marijuana has been the treatment of glaucoma.   


5. Multiple Sclerosis.  Remember Montel Williams, the former talk-show host?  He used pot to treat his MS, which focused media attention on marijuana’s ability to stop the neurological effects and muscle spasms that accompany this dread disease. 


6. Tourette’s Syndrome and Obsessive-Compulsive Disorder.  Just as marijuana effectively combats seizures and multiple sclerosis, its properties slow down the tics in those suffering from Tourette’s and the obsessive neurological symptoms in people with obsessive-compulsive disorder.


7. ADD and ADHD.  A documented study conducted by the University of Southern California concluded that marijuana is not only a perfect alternative for Ritalin but treats the disorder without any of the negative side effects of the pharmaceutical.


8. Crohn’s Disease.  Marijuana has been demonstrated to reduce the symptoms of Crohn’s, which is a chronic inflammation of the intestines, by controlling nausea, abdominal pain, and diarrhea.


9. Alzheimer’s.  Some research suggests that tetra hydro cannabinol, the active ingredient in marijuana, retards deposits in the brain that cause this horrible disease. 


10. Premenstrual Syndrome.  Marijuana can be used to treat the cramps and discomfort associated with PMS. 

Posted by: Laurence Harmon on 1/30/2011 | 0 Comments

10.  “Wanna swap teeth?”

9.  “Are you a model, or were you a model during the Truman Administration?”

8.  “Ever done it in a Craftmatic adjustable bed?”

7.  “What’s a nice girl like you in ---Wait, where am I?”

6.  “Much like high-sodium foods, you send my blood pressure skyrocketing!”

5.  “Excuse me while I slip into something orthopedic.”

4.  “How’d you like to be in my will?”

3.  “Wanna see my cane?”

2.  “My arteries aren’t the only thing that’s hardened!”


The Baby Boom generation, born between 1946 and 1964, is the largest in American history, its numbers nearly 80 million—or about one-third of the country’s population.  Its size—and buying power—have captured the attention of marketers, eager to capture the interest of this generally affluent group.  Along with the mystique of the Baby Boomers, a variety of myths have sprung up over the years.  Here are some of them—and the reality!

Myth #10:  Boomers are retiring early.  When the first Boomers started to turn 65 and began to take down their Social Security benefits, recent studies have shown that only about one in 10 Boomers will stop working entirely when they reach retirement age.   

Myth #9:  Boomers are downsizing their homes.  Not true!  Once again, studies have shown that only about six percent of Boomers are planning to be living in a smaller residence within the next five years.   

Myth #8: Most Boomers are married empty nesters.  Only about one in four Boomers are married with kids who’ve left home.  More than one-third still have children under 18 at home; an equal number are single.   

Myth #7:  You can capture Boomers with mainstream advertising.  Wrong again!  While Boomers pay attention to advertising, two-thirds of them say that ads are too crude for their taste, and they’re less likely to buy a product if they consider the advertising offensive.

Myth #6:  Boomers are brand loyal and will not switch.  Actually, Boomers are just like the general population:  They’ll eagerly experiment with new products.  More than half agree with the statement, “In today’s marketplace, it doesn’t pay to be loyal to one brand.”   

Myth #5:  All Boomers are wealthy.  Although collectively Boomers are America’s wealthiest generation in history, fewer than 10 percent are considered to be affluent; indeed, 25 percent of Boomers have no savings or investments.   

Myth #4:  Boomers are winding down.  Nope!  The typical Boomer regularly engages in at least 10 activities.  More than one-half take at least one trip annually, and 22 million of them attend live sporting events. 

Myth #3.  Boomers are technologically challenged.  In fact, Boomers were in the workforce during the advent of computers, e-mail and the Internet, and they’re the first to understand the importance of technology.  In fact, more than 80 percent of Boomers routinely use the Internet, and they use it for instant messaging, downloading music and videos, financial activities, and online gaming.  

Myth #2.  Boomers are the "Me” Generation.  Uh-uh.  Boomers are caring for others, including their own parents—the “Greatest Generation” and their own offspring, and 70 percent report that they have a responsibility to make the world “a better place.”

Myth #1.  Boomers are all the same.  Although the media claim that the Boomer generation is a monolith, fact is, more changes occur during our lives between the ages of 50 and 65 than at any other time—careers, family, finance, health, all of which can significantly impact on attitudes, life goals, and consumer behavior. 

Bottom line:  Understanding the truths underlying these myths can help marketers develop products, craft strategies, and develop messages that will resonate with this generation—the largest and most affluent in our country’s history. 

1 2  Go to Page: