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NATIONAL STUDY FINDS BOOMERS' HOUSING PREFERENCES DRIVEN BY ECONOMIC FACTORS

Posted by: Laurence Harmon on 1/12/2011














The National Association of Home Builders, collaborating with MetLife's Mature Market Institute, recently conducted a study to determine Baby Boomers' current housing preferences.  The study concludes that the ongoing recession has resulted in buyers' increasing focus on economic issues, with a decreasing focus on design considerations. 
The study, "Housing Trends Update for the 55+ Market," can be found here.  The figure above illustrates the current distribution of housing choices for the aging Boomer market.

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